How To: Promote Your Videoblog

Here are my notes, on promoting your video blog, from my recent interview with the New York Times.

Sandeep Junnarkar, from the New York Times, told me when he was going to call, and that he wanted to talk about how to set up and promote a videoblog.

So I made a few notes.

In general, I'm happy with Sandeep's basic overview, but want to add some detail to help you promote your video blog.

From my notes:

1. Do nothing, Google will find you.
The easiest way to promote your video blog, is to do nothing. Google will find you. Just make sure that you annotate your video blog post with text that describes what's in the video. For example, if you search Google for Boston Marathon Video, or Blizzard 05 Video, look who comes up. It's me!

2. Let videoblogging.info know that you have made a new video post. This site for new videobloggers maintains a list of recently updated video blogs.

Some weblog software can automatically do this. It your software can't, you can do it manually at Ping videoblogging.info.

3. Sign up for vidblogs.com and add an entry for each new video that you make.

3A. Join the Yahoo! Videoblogging group. It's a great place to meet other videobloggers from around the world and learn how to get started with your own video blog.

4. Add your feed to mefeedia.com

5. Add an RSS 2.0 feed with enclosures so people can subscribe with ANT

Contribute to local citizen journalism sites like Universal Hub in Boston where we are making the media!

I've written more about this over here on my Off On A Tangent blog.

I hope this helps.

Let me know when you've started your video blog.

Comments

[Nancy Evars]

Hi Steve -- I work for Yahoo! Search and came across your blog. Thought you'd be intersted in our new video search beta. Seems right up your alley.

Info:
http://tools.search.yahoo.com/mrss/mrss.html

Yahoo! Search blog post which provides some
background and add'l info:
http://www.ysearchblog.com/archives/000060.html

[Michael Parekh]

Thanks for the list...very helpful...have you found any blog oriented video editing software out there?

[Steve Garfield]

Are you using a PC or a Mac?

For a PC, I hear that Windows Movie Maker comes free with new version of Windows.

On a Mac, you can use iMovie.

For either the Mac or PC, you can get QuickTime Pro from Apple. This allows you to edit clips together using copy and paste.

[Zach]

I wanted to drop a line and tell you how great of a resources this site is. As someone who is a newer blogger and interested in videography. Hopefully I can take some tips from here and to do a better job of combining those two world. Keep up the good work!

[Producer Titan]

Excellent article. I googled videoblog and you were numero uno. Check my initial offerings at videoblog.tv (currently v3 of the site). There I'm mobile video blogging so would that be a movoblog or vidmoblog? Your site is a great resource.

[jonny goldstein]

Other possible ways to promote:

The bottom line is this: Make, frequent, high quality, posts. By high quality, I don't mean technically high quality necessarily....but something that helps the person who watches it, because it makes them laugh, helps them understand another reality, makes them feel something, teaches them, astonishes them, or intrigues them.

That said, assuming you are doing the above, here's a few more ideas:

1. Make a business card w/the vlog url on it. When you are chatting w/someone and your videoblog comes up in the conversation, you can give your converstation partner a card and then they may go check it out. I don't do this yet, but I will with a vlog I'll be starting soon.

2. I occasionally spam an email list of friends and aquaintances with a link to a post if there is a vlog post of mine I think they might like. I don't do this too often, but every once in a while I do, and the traffic spikes for that post. And if they dig it, they may come back for more on their own.

3. Do a vlog interview with someone famous.

4. Post links to a given post on online groups you belong to. I do this with the grad school alumni list I belong to, a comedian community, and the vlog yahoo group. Again, I do this sparingly, as I don't want to burn people out.

OK, good luck!

[Peter]

FYI: once you get added to Mefeedia.com (easy), your videos will be automatically be syndicated to Yahoo video search (keeping the references back to your blog).

That's because Mefeedia generates a MediaRSS feed that can easily be picked up by Yahoo.

[Brin]

Really love the advice as seemingly the wave is really heading this way in terms of blogging & the synergistic relationship between people connecting on a higher level with ea. other and cyberspace.
peace,
B.
http://valueprep.com

[proriv]

Chris Locke writes about "Indigo Children," a meme reported on by the New York Times. The Indigo idea sounds like it pushes a whole bunch of buttons all at once — New Age, angels, the paranormal, child-worship, ADD. If it had some anti-child-porn hysteria about it, it'd be perfect. As one of the people in the NYT article says, this is basically the same social world view as Harry Potter's muggles v. wizards set up.

Anyway, it is a great example of what Chris has been talking about over at Mystic Bourgeoisie, America's Toughest to Spell weblog

[Sailaja]

I did a search of video blog and you were no 1.I hope to pick up some tips on v-blogging.Thanks..:)

[Funny Videos]

Thanks for the useful tips! I am following most of them right now. Just added myself to blip.tv.

Thanks again.

[Jason Soles]

Hello! Love your Blogs... I was hoping to get a shout out from you for my vlog... I have just started but we are getting better every show... Thanks and keep up the great work!

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[Mark Vane]

Hey, I recently added a news widget from www.widgetmate.com to my blog. It shows the latest news, and just took a copy and paste to implement. Might interest you too.

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